We at Master Foundation place equal precedence on doing good for society as we do on satisfying our customers. Master Foundation has never wavered in its resolve to stand behind the government and people of Pakistan during times of crisis. COVID19 pandemic wreaked devastation on everyone, but mainly on communities struggling due to hunger, unemployment, despair, a lack of medical services, and other prevalent societal concerns. Master Foundation developed a strategy to aid low-income communities by supplying them with food, shelter, and medical care. Master Foundation collaborated with Saylani Welfare Trust to deliver food to thousands of households effectively. The Group also assisted the government in establishing first-rate healthcare facilities for those affected by the coronavirus. Master Foundation launched another campaign with the hashtag #dontletthemsleephungry to mobilize a coordinated effort to provide relief to families in need and rally the public to give as generously as possible. Master Foundation matched all donations and permanently helped low-income families. The unquenchable desire to better serve the nation and its people has always been the engine that has kept Master Foundation moving forward.